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Instagram #RethinkOurInfluence

Rethink Our Influence
Rethink Our Influence
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API Heritage Rethink Our Influence Katelyn 9x16 15 APR
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API Heritage Rethink Our Influence Raja 9x16 15 APR
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API Heritage Rethink Our Influence Group B 9x16 15 APR
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Role
Freelance Producer
 
Client 
Instagram
 
Production
Florence

 

Quartet Director
Anthony Pham
 
Director of Photography 
Andrew Truong
 
In order to celebrate AAPI Heritage month and combat the atrocities against the AAPI community during and after 2020, Instagram partnered with celebrities and influencers across the diverse AAPI community. The campaign flipped the script on AAPI stereotypes and challenges viewers to #RethinkOurInfluence

To follow the influencers leading change in the community, click:
Editorial 
Cut & Run
 
Editor 
Aika Miyake

Static Design 
Buck
 
Sound Design 
Lime Studios
 
Music 
Caya Music
Marmoset

 
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